I, and most will agree that http://www.ted.com/ web is probably the more news and gives us new ideas. So much so that many already have the healthy habit of seeing one of his videos a day are safe for new ways of seeing things and always an example of how to communicate.
Today, thanks to a link on Twitter (can not remember who), that great "knowledge network" has directed me to this video from Simon Sinek who has written a book, I imagine very interesting, and with the title "Start with Why." It creates a very simple model "The Golden Circle" whose development is very interesting. The video, which I strongly advise explains how to start a very different explanation or a sale with a DO to begin with a WHY. The leaders, who inspire or move at all do not start with a what. Politicians who bore us start with a what. Martin Luther King started for a reason, one I belive that connected with the I belive all his followers. So in a world without Internet, without a flash mob or mass connections crowd, gathered one day to 250,000 to hear his word. Those who speak from the "Why", the "WHY" connect with ourselves, with our emotional limbic system and we do not by them but for us. What we just try our beliefs and with which we connect with them. Why Apple is now the market leader if it is a computer company as there are thousands, if all do the same WHY. Why Whrigt brothers managed to fly the first aircraft and other equipment with all the elements for success will, funding, expertise, media coverage, etc. failed. All this tells Sinek in this video that I think is very interesting.
And you know, TED, one a day, and if not possible, at least one good week, let yourselves be advised by "scouts", there are many social networking and direct you toward the most
novel
Today, thanks to a link on Twitter (can not remember who), that great "knowledge network" has directed me to this video from Simon Sinek who has written a book, I imagine very interesting, and with the title "Start with Why." It creates a very simple model "The Golden Circle" whose development is very interesting. The video, which I strongly advise explains how to start a very different explanation or a sale with a DO to begin with a WHY. The leaders, who inspire or move at all do not start with a what. Politicians who bore us start with a what. Martin Luther King started for a reason, one I belive that connected with the I belive all his followers. So in a world without Internet, without a flash mob or mass connections crowd, gathered one day to 250,000 to hear his word. Those who speak from the "Why", the "WHY" connect with ourselves, with our emotional limbic system and we do not by them but for us. What we just try our beliefs and with which we connect with them. Why Apple is now the market leader if it is a computer company as there are thousands, if all do the same WHY. Why Whrigt brothers managed to fly the first aircraft and other equipment with all the elements for success will, funding, expertise, media coverage, etc. failed. All this tells Sinek in this video that I think is very interesting.
And you know, TED, one a day, and if not possible, at least one good week, let yourselves be advised by "scouts", there are many social networking and direct you toward the most
novel
Ulltimo added. Just had finished this post when I saw a motivational video that focused on the paradox that the growing economic motives encourage in the repetitive and mechanical work but not working, or working backwards in the intellectual work. The reason This paradojanos led to a job that involves the mind needs a key ingredient: a purpose. A WHY. So add that video, which otherwise is very nice made through step by step drawings.
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